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Marketing Communications Coordinator

Date: Sep 7, 2021

Location: Tampa, Florida, US, 33602

Company: TECO

Title: Marketing Communications Coordinator   
Company: Peoples Gas System
Location: TECO Plaza  
State and City: Florida   -  Tampa
Shift: 8 Hr. X 5 Days

Hiring Manager:  Michelle M Bozman

Recruiter: Kevin House   

 

This position will be open to Internal TECO team members for a minimum of 7 days from the date posted. 

 

 

WORKING CONDITIONS

Some travel required in-state. Extreme fast-paced environment with high expectations for success.  Occasional evening or weekend work to complete projects with deadlines.

 

PHYSICAL DEMANDS/REQUIREMENTS

Physical ability to safely lift, carry and maneuver display exhibit materials, etc., while setting up for tradeshows and other industry events. 

 

POSITION CONCEPT:

The primary focus of the Coordinator Marketing Services will center around the profitability and performance of Peoples Gas natural gas retention, added load, and new customer programs. Responsible for communicating with internal and external stakeholders to help maintain expectations and understand performance.

 

Also responsible for the development, coordination, and tracking of marketing initiatives in support of Peoples Gas, TECO Partners and special projects as assigned. Identifies, tracks, analyzes and reports marketing performance analytics to develop future marketing and communications strategies.

 

DUTIES AND RESPONSIBILITIES:

  • Research, develop, implement, manage, and track integrated marketing communications strategies, tactics, and budgets in support of identified company and individual performance goals, including mass advertising, targeted marketing programs, and specialized promotions.
  • Coordinates the development, planning and implementation of social/digital initiatives and programs while maintaining brand voice and ensuring clear and consistent messaging; including strong cross-functional brand and influencer partnerships to increase brand equity, perceived product value and sales conversions. Serve as a content producer that develops digital articles, vlogs, and social media posts to inform, inspire, and engage internal and external audiences.
  • Identify, track, analyze, and report marketing performance, usage analytics and general market research to identify trends and apply data stories to develop future marketing strategies.
  • Participate in the conceptualization, design, implementation and marketing of new energy-related programs and services for residential and commercial customer segments and distribution channel partners.

 

EDUCATION:

Required:  Associate degree from an accredited institution in accordance with TECO Emera’s policy.

Preferred:  A Bachelor of Arts degree in a related field from an accredited institution in accordance with TECO Emera’s policy.

 

Licenses/Certifications:

Required:       Must maintain valid Florida driver’s license.

 

Related Experience 

Required:      

  • Minimum of four (4) years of marketing or advertising work experience in the following areas of concentration: mass and targeted advertising, social media marketing, program development, or copywriting.

Preferred:      

  • Four (4) years of data-driven marketing experience including campaign performance for both customer conversion and retention. Two years of experience with marketing products and services to commercial and residential markets.

 

KNOWLEDGE/SKILLS/ABILITIES:

Required:

  • Working knowledge of Microsoft Suite using Access, Excel, and Word, and expertise in social media marketing specifically utilizing Facebook, Twitter, Instagram, Pinterest and LinkedIn.
  • Excellent written, oral and presentation skills required.
  • Ability in reporting research results and interpreting customer needs.
  • Knowledge of process improvement.
  • Basic understanding of general financial feasibility of programs and services.

Preferred:      

  • Working knowledge of SAP, Infor, PowerBI and how to segment customers and apply predictive analytics to support customer acquisition and retention strategies.

 

COMPETENCIES:

  • Builds Strong, Collaborative Relationships
  • Cultivates Innovation and Embraces Change
  • Drives Operational Excellence for Customers
  • Takes Ownership & Acts with Integrity
  • Thinks Strategically & Exercises Sound Judgement

READ THIS BEFORE APPLYING FOR THIS JOB POSTING

 

To be considered for a position you must complete all portions of the application process. Keep in mind that the person considering your application does not know your skills or accomplishments even though you may have worked at TECO for many years. Give as much detail as possible on your work history. Show each job you have held since you started and list the duties of each. Having a resume attached is highly recommended and is expected by

most hiring managers.

 

The application/ resume will determine whether or not you will get an interview so the more detail the better your chances of being considered.

 

TECO Energy is proud to be an Equal Opportunity Employer.
TECO Energy is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law, except where physical or mental abilities are a bona fide occupational requirement and the individual is unable to perform the essential functions of the position with reasonable accommodations.

 

In order to provide equal employment and advancement opportunities for all individuals, employment decisions at TECO Energy will be based on skills, knowledge, qualifications and abilities.


Pay Transparency Non-Discrimination Statement


The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

 

ADA policy 

 

It is the policy of TECO Energy to provide reasonable accommodation for all qualified disabled individuals who are employees and applicants for employment, unless it would cause undue hardship. The corporation will adhere to applicable federal and state laws, regulations and guidelines, including, but not limited to the Americans with Disabilities Act (ADA) of 1990 and section 503 and 504 of the Rehabilitation Act of 1970s.

 

Application accommodations


Applicants may request reasonable accommodation in the application process five business days prior to the time accommodation is needed.

 

Pre-employment physical exams may be required for positions with bona fide job-related physical requirements regardless of disability. 

 


Nearest Major Market: Tampa

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